Major network TV4 landed on the Apple TV in Sweden yesterday, becoming the first Scandinavian content provider to launch on Apple set-top box. Apple TV users in Sweden can now access TV4 Group’s TV4 Play service that gives viewers direct access to a wide range of TV4 content including live broadcasting and on-demand content.
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And here it is, yet another channel to clutter your home screen. As hinted earlier by a WWE spokesperson at the Vegas press meet last month, WWE Network is now available on Apple TV and iOS devices. Most of the details were already revealed then, but for those who missed that post, here is a summary to catch up.
The Beatles have been all over the news last week, thanks to the 50 year milestone (Feb 9) of the iconic pop band’s first performance in The Ed Sullivan Show. Looks like Apple is celebrating and they’re doing it in a big, never-before way. They have launched a new channel on the Apple TV simply named, The Beatles.
Apple is adding more and more content to the Apple TV: starting today, Apple TV users in the UK can access NOW TV’s Sky Sports. For £9.99, the Sky Sports Day Pass gives users instant access on their TV to all six Sky Sports channels. The pass activates immediately upon purchase and is billed directly to the iTunes account.
Apple has yet again added new content to already quite long list of channels available on the Apple TV. Among the newcomers is Bloomberg, Sony’s Crackle service, Watch ABC and Korean channel KORTV.