It would seem that the speculation regarding Apple’s plans of making a bigger splash into the television market may soon come to a head proving once and for all if there is a new Apple TV in the making. According to the analyst Peter Misek, Apple has a “media event” scheduled for this March to discuss something related to television. This event will be coming prior to relaunch of its new, FCC revealed, Apple TV, so what exactly could it be? According to reports from Apple Insider, Misek wrote in a report, issued to clients, stating that:
“The mythical Apple television set that everyone talks about is already here,” said Jeremy Allaire, CEO of Brightcove, in an interview with The Verge. Brightcove, a provider of cloud content services, has just unveiled the App Cloud Dual-Screen Solution for Apple TV. The new solution enables media publishers to develop apps for the iPhone and iPad that simultaneously control content, data and information presented on an HDTV while displaying synchronized content on the iPad or iPhone.