It would seem that the speculation regarding Apple’s plans of making a bigger splash into the television market may soon come to a head proving once and for all if there is a new Apple TV in the making. According to the analyst Peter Misek, Apple has a “media event” scheduled for this March to discuss something related to television. This event will be coming prior to relaunch of its new, FCC revealed, Apple TV, so what exactly could it be? According to reports from Apple Insider, Misek wrote in a report, issued to clients, stating that:
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“The mythical Apple television set that everyone talks about is already here,” said Jeremy Allaire, CEO of Brightcove, in an interview with The Verge. Brightcove, a provider of cloud content services, has just unveiled the App Cloud Dual-Screen Solution for Apple TV. The new solution enables media publishers to develop apps for the iPhone and iPad that simultaneously control content, data and information presented on an HDTV while displaying synchronized content on the iPad or iPhone.
Tim Cook’s interview at D10 conference and BGR’s report that Apple may introduce Apple TV SDK at WWDC 2012 led TechCrunch’s Josh Constine to believe Facebook will soon come to the Apple TV. Constine argues that our friends’ high-resolution photos and videos would look “great blown up” on a big screen and that “Facebook TV could be a more natural place for display ads.” He also thinks Facebook app could be a selling point for Apple’s new TV hardware (whatever it will be: an updated set-top box or a standalone Apple TV set):
Is the Apple TV about to get its own App Store? According to BGR, Apple will introduce an Apple TV SDK at WWDC 2012. Apple TV software development kit would allow third-party developers to make apps for Apple’s set-top box.
