release date


Apple announced that the new Apple TV “will be available at the end of October,” but it looks like you won’t put your hands on the new hardware before the first week of November. According to 9to5Mac’s Mark Gurman, Apple TV 4 “will begin showing up in Apple Retail Stores for sale during the first week of November.” And although, as Gurman claims, the new Apple TV will go on sale via Apple’s website in late October, “it’s likely that the first online orders will reach customers in early November.”

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The New York Times reports that the next-generation Apple TV will be absent from the WWDC 2015:

The company planned as recently as mid-May to use the event to spotlight new Apple TV hardware, along with an improved remote control and a tool kit for developers to make apps for the entertainment device. But those plans were postponed partly because the product was not ready for prime time, according to two people briefed on the product.

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Apple TV 4 Concept

Mark Gurman is probably the most respected and trusted blogger when it comes to breaking Apple news. Today, in a new post at 9to5Mac, he sheds some light on the Apple TV 4, as his sources report major facelifts in both hardware and software domains.

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This might come as a little shock to many who are eagerly waiting for the much speculated Apple TV 4, but according to the analyst Ming-Chi Kuo, the next Apple TV won’t be released any time before the end of the third quarter.

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