“The mythical Apple television set that everyone talks about is already here,” said Jeremy Allaire, CEO of Brightcove, in an interview with The Verge. Brightcove, a provider of cloud content services, has just unveiled the App Cloud Dual-Screen Solution for Apple TV. The new solution enables media publishers to develop apps for the iPhone and iPad that simultaneously control content, data and information presented on an HDTV while displaying synchronized content on the iPad or iPhone.
Little by little the apps are coming to the Apple TV. Hacker and iOS developer Steven Troughton-Smith and a hacker called TheMudKip have made it to run iPhone and iPad apps on an Apple TV 2, jailbroken with Seas0nPass. Using @TheMudkip’s MobileX window manager for iOS, and @chpwn’s MobileLaunchpad launcher to go with it, they managed to get multiple iOS apps running natively on Apple TV, without AirPlay. Later on, they even figured out a way to run iPad applications at a full 720p resolution.