Looks like the rumor mill just can’t get enough of Apple TV. This time, the speculations are on a deal between Apple and Comcast to bring channels from the US largest cable TV network to the Apple TV. And as per analysts, Apple TV 4 might be the first one to feature the same.
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Together with a German tech blog Curved.de, Martin Hajek, a popular 3D designer, has worked out a concept design of a next Apple set-top box – an Apple TV touch, on which we reported a few days back. The highlight of this concept was a new, completely redesigned touch-based remote. Leter on, Hajek added a new, different concept of a remote – he turned it into a “true gaming controller”. This is how it might look like.
While the internet was churning out regular rumors on the Apple TV 4, Curved was busy re-imagining how the same would look like. And according to them, though the set-top box as such has achieved an aesthetically pleasing look, the remote would be the major highlight of the next Apple TV.
In the current incarnation of the Apple TV, Apple has created an install base of tens of millions of incredibly powerful devices, essentially a stealth army of living room soldiers awaiting orders. Here are some ways Apple could leverage the existing devices to transform the living room experience, without trying to sell a 40” or larger TV set.
Remember that Add Site hack described by the iOS hacker David Schuetz, last fall? It was a quick trick in 5.x that enabled an Add site button on your home-screen which could be pointed to a media server and the content viewed in an Apple TV styled menu. As it turned out, the hack was revealed a bit a too late, as Apple had already patched it then in the 6.0 update. You can read more about the hack here. After a long research, Schuetz has finally found a way to make ‘Add Site’ work under Apple TV 6.x (details below), what made him wonder: Is this a prelude to wider availability of Apple TV app development?
Tim Cook shed some light on the phenomenal growth of Apple TV at the stockholders meeting held last Friday. According to the stats provided by him, Apple grossed over $1 billion last year just from the set-top box sales and with our superior math skills, that turns out to be 10 million devices. That is double the sales in 2012 and quadruple that in 2011. And talking about a device showing such a geometric growth, Tim Cook has accurately said, ‘It is getting more difficult to call it a hobby these days’.