Both Amazon and Best Buy are now selling the Apple TV 2 for $89, $10 lower than the original price. Amazon also added “2010” label next to the product name, suggesting there will be 2011 or 2012 model coming soon. When? According to AppleInsider, the price drop doesn’t suggest an imminent release of an updated model “as it is likely too late in the holiday season for Apple to launch a new product. The last time the company released new hardware in November was the Core 2 Duo MacBook in 2006.” However, TechCrunch’s Matt Burns believes that the new Apple TV may be released in the coming days: “The holiday spending spree is in full effect and Apple isn’t one to ignore shopping trends. If it’s not out soon, the next version probably wouldn’t be released until 2012,” he says.
Apple TV 2
Speaking at a breakfast hosted by The Wall Street Journal, Sony CEO Howard Stringer said the company is working on a “different type of TV” to re-energize the television market. Hi didn’t give any details on what Sony is developing but said “there’s a tremendous amount of R&D going into a different kind of TV set”. Stringer also said that he has “no doubt” that Steve Jobs was developing an Apple TV set. “That’s what we’re all looking for”, he noted.
Movie trailers have always been sort of a side hobby for Apple. Now this hobby seems to be getting some attention, as Apple has released an app specifically for movie trailers.
When you first open iTunes Movie Trailers on either your iPhone or iPad, you’ll find the trailer layout very similar to the Apple TV’s graphic-based layout. Here you can scroll and search based on movie art, or simply search for whatever trailer you are looking to watch and then watch it on your device or on your TV, through AirPlay.
This week in “Apple TV News from the Web”:
1. Steve and the TV puzzle
2. Apple is already building prototype TV sets
3. The Apple iTV gets mocked up
4. Hulu Plus coming to Apple TV
5. Apple TV and Siri
Firecore has finally released aTV Flash (black) Release Candidate 1 for the Apple TV 2. RC1 adds a number of new features including a brand new ‘grid view’ browsing mode (allows you to browse through media by simply viewing a grid of posters, instead of a list), huge subtitle related improvements, support for Apple TV 4.4 (iOS 5), and other performance and playback related improvements.